January 26, 2005 - Canadian North Raises $21,000 to Aid the Tsunami Relief Effort

January 26, 2005 - On Tuesday January 25, 2005, Canadian North announced that on behalf of all of their customers the airline will donate $21,000 to the Tsunami Relief Effort. After a week long initiative that began on Sunday January 9th, the northern owned and operated airline pledged that it would donate a percentage of daily ticket sales for the entire week to assist those impacted by the recent Asian tsunami. In making the announcement, Tom Ruth, President of Canadian North stated “The loss and devastation that has occurred in Asia goes beyond borders. In the north we have a strong heritage of helping our neighbours through the hardest of times. It is because of this that we felt it imperative to get involved on behalf of our customers, and lend support to those who have been affected by this tragedy.

Canadian North will be donating all of the money raised to the Salvation Army on Thursday January 27, 2005. For more than 130 years, The Salvation Army has been the world’s largest deliverer of social services and relief. Kelly Kaylo, Director, Marketing & Sales explained, “The Salvation Army is a well recognized and trusted charitable organization. In reviewing their efforts of helping those affected by the tsunami we felt our customer’s contribution would have the most impact and would be directed to those in greatest need through this organization.”

Major Al Hoeft, Northern Ministries Coordinator for The Salvation Army stated, “We are so excited to partner with Canadian North to bring hope to those whose lives have been devastated by this tragedy. $21,000 will build between four to six homes in the areas affected by the tsunami. The money that Canadian North has donated on behalf of their customers will truly make a difference.”

In recognition of the needs of local charities who give assistance to northerners and in support of the north’s on-going requirements, Canadian North also decided to extend their Tsunami Relief initiative by a day to raise money for a special youth program. An additional $4,000 will be provided to a Territorial wide organization as part of a larger initiative to be announced later this month.

Canadian North is a member of the NorTerra Group of Companies whose parent corporation, NorTerra Inc., is owned equally by over 35,000 northerners through the Inuvialuit Development Corporation representing the Inuvialuit of the Western Arctic and by Nunasi Corporation representing the Inuit of Nunavut.